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January 2011 | Issue No. 25

Note from Kathy

From a tank-top to ten-below?

Sedona

"Sedona Majesty"
Pastel by Kathy Kingston
© 2011 All rights reserved.

Brrr, I'm just back from a warm restorative adventure in the southwest. After an invigorating business summit on social media and entrepreneurship with business guru Patricia Drain, I headed to vortexes and red rocks of Sedona for hiking, relaxation and of course, painting.

Turn your 2 minute inspiring story into thousands more dollars! Please read my Feature Article for great tips.

Maximize your fundraising with my new classes and teleseminars.

Always BIDhi!

Kathy Kingston signature

PS: Learn how to ask for more money at your next event: Perfect Your Fundraising Pitch on March 10, at the Hilton Garden Inn, in Waltham, MA. Early bird rates and limited seating:  Click here for details and registration.

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Feature Article

Perfect Your Fundraising Pitch!

How to Turn a 2 Minute Speech into Thousands More Dollars

Sedona

Kathy conducts Community Women's Orchestra's Chamber Music Soiree Auction in Oakland, CA

Imagine: Every guest riveted to your speaker's inspiring story?  

Result: Bid cards waving with 20% or more new revenue.

Bonus: Dozens of happy new donors

Leveraging your first-person testimonial story is imperative to prosper from an uplifting fundraising pitch.

Art, science and theatre are key in this often overlooked method to ask for money (graciously) from your auction or event stage. Try these tips for a stunning fundraising appeal at any event:

  • Select a compelling snippet of a first-person story
  • If possible, ask the person to tell their own story
  • Write out exactly how this person or animal was transformed
  • Focus on the benefits and results - not statistics
  • Get out your stopwatch
  • Distill it to 118 seconds (that’s right)
  • Ask your speaker to read and practice their remarks
  • Conduct a run-though on site with the microphone
  • Place the story immediately before Fund A Need Appeal
  • Imbed 3 “asks” into the story to focus on fundraising

Would you like to learn more of my inside secrets and proven techniques to Perfect Your Fundraising Pitch!

Join me at my NEW WORKSHOP: Perfect Your Fundraising Pitch! March 10th in Waltham, MA.  Register now for early bird and special group rates.

I’ll even coach you how to teach your speakers to ask for funds on your behalf from the stage at your next event!

Click here for details and registration 

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Get Ready for the Recovery

Maximize Your Fundraising with

Kathy's NEW Professional Development Opportunities

Tele-Seminar Individual Class
Thursday, February 17th 1pm-2pm EST
"Audience Development Strategies:
How to Inspire Donors to Throw Money"
Investment: $47
Register Here

Tele-Seminar FULL MONTHLY SERIES
9 Teleclasses: 5 live teleclasses & 4 audio-replays
Thursday, February 17th is the next teleclass
Investment: $297 (save 30% now)
Register Here

Ask Kathy Kingston Tele-Seminar
Thursday, February 24th 1pm-1:30pm EST
Investment: No cost
Register Here

Perfect Your Fundraising Pitch Workshop
Thursday, March 10th
Hilton Garden Inn, Waltham, MA
Investment: Early Bird $97. Special price for extra persons.
Register Here

Consulting with Kathy
Want to bring Kathy experience and energy to coach your staff, Auction Committee or Board — even if you have your own auctioneer. We look forward to talking with you personally. Call 603-926-1919 or e-mail: kathy@kingstonauction.com

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Testimonials

“This seminar packed an amazing amount of useful information into a profitable and fun program. Seasoned professionals and beginners alike gain a trove of ideas.”  

Deborah Barackman
Waterbury Hospital, Waterbury, CT


"Thanks to Kathy's seminar I took a different approach and our auction was a huge success."

Lynn Kish
St. Thomas Aquinas School, Derry


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Want to make money out of thin air? Watch me in action on my blog: www.KathyKingston.com

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You may absolutely share this newsletter with people you think may enjoy it. When doing so, please forward it in its entirety, including our contact and copyright information. Thanks and enjoy!

The BIDhi! Newsletter is written by Kathy Kingston, CAI, BAS: http://www.KingstonAuction.com. If you have any questions or comments, please send them to: kathy@kingstonauction.com

© 2008-2011 Kathleen A. Kingston. All Rights Reserved.

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Who We Are

Kingston Auction Logo

We are award-winning auctioneers, providing cutting-edge consulting and innovative training for both non-profits and auctioneers. A national leader in fundraising auctions, Kingston Auction Company has raised millions of dollars for non-profit organizations throughout New England and across the country for over 24 years. The company founder and president is Kathy Kingston, CAI, BAS. Come to us to make your next benefit fundraising auction a record-breaker.

Our affiliations include...

NAA Auctioneer National Auctioneers Association promotes professionalism of auctioneers and auctions through education and technology.


CAI AuctioneerCertified Auctioneers Institute is the most prestigious designation awarded in the industry - only three percent of auctioneers nationwide hold the CAI designation.

BAS Benefit Auctioneer SpecialistBenefit Auctioneer Specialist designation provides auctioneers with unique skills and strategies to conduct, plan and market fundraising auctions.

©2011 Kathy Kingston. All Rights Reserved