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August 2014 | Issue No. 65

Note from Kathy

Kathy getting high bids

Summer time is ice cream time - and more!

My auction mentor Pat Massart always reminded me: "Eat a lot of ice cream, savor the flavor, but savor more those you enjoy it with." A beloved national leader, Pat passed away several years ago after her valiant battle with cancer.

Pat Massart's words still ring true for anyone involved in auction fundraising. So, how do you "savor" your auction donors? Enjoy my article for three powerful donor retention strategies.

Recently, I was excited to teach a custom national fundraising workshop for Crohn's & Colitis Foundation of America. We dove deep into Fund A Need, leveraging hot donor trends, adding fresh income strategies and engaging board members in innovative ways. After just a few months, their fundraising event results were profound. If you'd like to bring my energy, expertise and results your organization, school or association, I'm excited to help you maximize fundraising and donor engagement. Let's talk. Just give me a call.

Whoa! What if silent auctions fell into a black hole? Did your fund-an-item fail to launch? Don't experiment! Find out the truth. Join us for "Benefit Auction Myth Busters" a NEW Telesminar on Tuesday, September 23rd. Along with Mike Upp from Mitch Stuart, we'll exterminate 6 revenue-robbing myths. Don't get slimed and lose untold thousands of lost dollars at your fundraisers, auctions, galas and benefit events. Sign up now f*ree.

Always BIDhi!

Kathy Kingston signature

PS: Auctioneers: Turbo-charge your Fund-A-Need skills to the max!
Think sugar-white beach after your fall season in sunny Ft. Myers, FL. Advanced Fund-A-Need Workshop: December 8 & 9 - Very limited space: Sign up Now.

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Feature Article

Do You Treat Your Donors As Donors?

"Your auction fundraiser is a new catalyst for donor retention." - Kathy Kingston, CAI, BAS

Auction time is donor relations time! Treat your auction guests as true donors, not just as event attendees. Be strategic. Design meaningful donor engagement into your auction event and beyond.

Did you know that giving is UP and that your donors want to contribute MORE this year to your great cause so they can make a difference? Burke, P. (2014).

Wow! So how can you leverage this exciting donor trend? Give your donors what they really want and need to continue to support you not only at your auction, but for years to come.

Penelope Burk's latest compelling research shows clearly that donors will give more, but only if you get it right. How?

Communicate the IMPACT of your donor's high bids and contributions. Enjoy my article for three vital strategies to increase your auction profit and retain more donors.

*Burk, P. 2014. Cygnus Applied Research – Where Donors are Taking Their Philanthropy in 2014

Read the full article here...

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For Nonprofits, Charities & Schools


Thursday, August 28 at 2pm Eastern/11am Pacific
Back by popular demand. Kathy Kingston and Ben Farrell (BidPal) share their top tips for profitable Live Auctions.
Reigster Now F*ree


Tuesday, September 23 at 1pm Eastern/10am Pacific
How to avoid 6 of the most commonly overlooked fundraising opportunities that cost you lost money and donors!
Join Kathy Kingston and Michael Upp (Mitch Stuart) as they exterminate 6 revenue-robbing myths! Register Now F*ree

*Want a seminar or talk in your area? Just contact Kathy 603-926-1919

For Professional Auctioneers


Monday & Tuesday, September 15 & 16 Nashville, TN
I'll be presenting: Distinct or Extinct - How to Leverage Emerging Trends in Benefit Auctions
Click here - Presented by NAA: National Auctioneers Association

Fund A Need - Beyond Bid Calling Workshop

Monday & Tuesday, December 8 & 9
Pink Shell Resort, Ft. Myers, Florida

Auctioneers: I'll coach you on advanced Fund A Need, revenue enhancements, stage performance.
Many auctioneers have increased fees, new business and their discretionary time as a result.
Highly interactive. Some feel it's the most powerful experience I create. Very limited space

NEW Audio Book: Do I Hear A Million?
Benefit Auctioneering for Record Profits!

Kathy's new audio-book: It's over 3.5 hours top notch training and strategies for auctioneers who want to take their fundraising auctions to the next level.

Available NOW!

Mentor Programs

Learn how you can rapidly and substantially contribute to your personal and professional growth. Discover more about Kathy's NEW Private Roster Mentor Program.

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"Thank you so much for sharing your experience, expertise and excitement about this passion we share. You have been instrumental in my growth and have taught me so much!"

~ Bobby D Ehlert, Professional Benefit Auctioneer and Consultant
Call To Auction, Phoenix, Arizona

Click here for more testimonials on my site...

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Kathy's Art: Nautilus


Watercolor on silk by Kathy Kingston © 2014 All rights reserved

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You may absolutely share this newsletter with people you think may enjoy it. When doing so, please forward it in its entirety, including our contact and copyright information. Thanks and enjoy!

The BIDhi! Newsletter is written by Kathy Kingston, CAI, BAS: If you have any questions or comments, please send them to:

© 2008-2014 Kathleen A. Kingston. All Rights Reserved.

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Who We Are

Kingston Auction LogoWe are award-winning auctioneers, providing cutting-edge consulting and innovative training for both non-profits and auctioneers. A national leader in fundraising auctions, Kingston Auction Company has raised millions of dollars for non-profit organizations throughout New England and across the country for over 25 years. The company founder and president is Kathy Kingston, CAI, BAS. Come to us to make your next benefit fundraising auction a record-breaker.

Our affiliations include...

NAA Auctioneer National Auctioneers Association promotes professionalism of auctioneers and auctions through education and technology.

CAI AuctioneerCertified Auctioneers Institute is the most prestigious designation awarded in the industry - only three percent of auctioneers nationwide hold the CAI designation.

BAS Benefit Auctioneer SpecialistBenefit Auctioneer Specialist designation provides auctioneers with unique skills and strategies to conduct, plan and market fundraising auctions.

©2014 Kathy Kingston. All Rights Reserved